Selling to HR departments is hard work + low income (compared to other approaches) + they can cut off your income any time. This is basically working a job. Lowest income + highest exposure to income loss. If you have a B2C product, sell to consumers, not businesses. Just setup a content site w...
Dear Writer, thanks so much for taking the time to write this. To answer this a) I need the background on what you are trying to sell, e.g., are you a law firm and b) what your ultimate objectives are - eg., you write getting attention, what I mean with is it important to have this type of client...
This is indeed a tricky challenge, and you've articulated it well. However, without knowing the missing element ("brand name" / "mother name"), it's hard for me to give you specific guidance. Does the brand name itself suggest health and wellness (as, for example, "Hygieia Wellness" might), or ...
The unwillingness or inability to share the problems they face and how (or if) they overcame them. When companies do this well, they can take these lessons and start storytelling through their marketing. They make themselves more human. More approachable. Not only can this have a positive impac...
Try Starting at the (Very) Top ; with (Very Senior) HR Officers. One of the Very First Things which I (Swiftly) Learnt about Empowering the Spouses of High Achievers in Medicine , Healthcare , Finance , Academia , Technology , Politics and Law (etc) , 'ab initio' , is that a Substantial Percenta...
Best option is H&R Block Executive Tax services. They're way cheap, compared to accountants. More importantly, their agents are required to go through courses + develop competency on every change to US tax code. Since you have US citizenship, you'll be taxed on 100% of your world wide income. ...
Hi, First of all, well done for all the amazing things that you've already done. This in itself is already a great achievement. You are correct about the processes that you need to do and if I understand your question, you want to know how you can recruit the relevant professional with a limite...
I would really need to see the ads that you're selling to be able to suggest what method to scale them with... but you hit the nail on the head...You have two options really...building internal sales processes or going through an agency. Usually companies go through an agency first, to get profes...
I need more information if possible? What kind of vouchers are you offering?
Remember newspapers? There were lots of them, weeklies, dailies, community, local shoppers, etc. Some are still around. Do you think these little individual media outlets had a strategy or sales force going after large Fortune 500 advertisers? Nope. They used a system of brokers and represen...