Don't delete them: segment them. Move them to another list for their own retention campaign. Send them a series of 3 messages saying that you've noticed that they haven't read anything from you lately, and you want to make sure that they're still interested in receiving information from you. If a...
Definitely send them the poll. If you send an introductory newsletter, most people may never read it. People are lazy and do not like reading much. If you send them a poll, you engage them to take action and they actually get into the fun. Also, I suggest giving your audience a powerful incenti...
I'd love to chat more about your products or services you need follow up emails written for. I've had great success building automated follow up email funnels that turn browsers into buyers. Lets connect!
My first question is, how did you get these email addresses? If they physically entered them, simply store them in an encrypted spreadsheet or database for importing into a platform. Of course, the best method is utilizing an email service to initially collect those addresses.
Whether you're seeking B2B or B2C LEAD GEN, you can lease these lists to pump up your email mailing list. You can also harvest email leads through speaking engagements where you can expound on your area of expertise or product value.
Do you have an idea of what kind of invalid emails you are receiving? That will help you determine which vendor is the best fit for you. For example do you consider support@, info@, or postmaster@ invalid, some vendors will weed those out for you? Or are you just concerned with making sure the...
I think there are two parts to your question: A) List Building B) Engagement of your list once built On the list building side, I would suggest you develop a strong content marketing strategy. With a B2B audience, there are really great affordable solutions like HubSpot that can give you the to...
Have you thought about suggesting existing Customer Relationship Management (CRM) platforms? While they all have learning curves to tackle, they will still surely be time savers compared to starting from scratch. I'm a big fan of Infusionsoft and a Certified Partner but if a robust solution lik...
I use the FB Login App to collect FB Verified leads thru an App on my Fan Page. See this video which explains http://youtu.be/5tjVNf9H_Uk. I have mainly offered a free software trial - 7 day ecourse, or registrations for live hangout events which I also host on my Fan Page. It has been very ...
There are a few common problems when it comes to email marketing: -Spam (annoying customers) -Not opening your email if your subject line is not interesting enough -Oversaturation (receiving too many irrelevant emails)