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Are you looking to blast an entire email list of, let's say, tech writers with a pitch? Or are you looking to get on a particular website like GeekWire or TechCrunch? Look up associations related to your targeted niche, you'll find all sorts of writers who are interested. Your question is rathe...
I have built the revenue of client companies as well as my own startups and built a consumer-facing company to $9M in five years. 1. Never rely on friends and family input 2. Do the Due Diligence 3. Know your product's core customer 4. Justify the value your product provides to its core customer ...
Great question - local marketing is absolutely essential nowadays. Especially as few people are navigating social media looking for tooth whitening services, these will become more profitable than online over time. Here's a quick list of tools I suggest using to bolster your current social medi...
The reality is "reputable" growth hackers - aren't sitting around on freelance sites waiting for you to hire them. If they are good, they are either (very) gainfully employed at a reputable company making very good salaries or more likely using our super powers to create multimillion dollar compa...
I'm a young guy and startup entrepreneur. Recently I got myself into Inc., Fast Company, HuffPost, Entrepreneur.com, and Forbes. I essentially found writers/contributors who write about topics similar to my website/product. Then, I find them on linkedin, twitter, or find their email and reach out...
Use marketing as a means to gather more data and test. Marketing is one of the most underrated and undervalued skills in startups. Startups don't struggle with competition but getting attention. Marketing drives more data into the product, thus you can validate your theories. Pre-product mark...
The core underlying factor for this is that platforms and behaviors took hold which did two crucial things for commerce, communication, and entertainment driven companies. The first was provide a graph to leverage for quick scale, Zynga on Facebook being the best example. Many others were able to...
First of all: good luck. Seeing how you have a limited budget, I would select the following 3 strategies: 1. Affiliate marketing: offer affiliates a fee for every referral that converts into an actual ‘sale’. This way, you aren’t really paying anything out of pocket, but rather the payment is co...
All successful sales come from the customer realizing that something of great value is being provided. Therefore, to be an entrepreneur, a person should be searching for something that many people will assess as having great value. In other words, look for something you can design once, and sell ...
Not really. A startup's need is always revolving around what the founders can pull off- how creative and how shameless you are. Lets think outside the box here: If you absolutely have to market during a break, follow your potential users. Showcase at events, attent clubs, the beach, go to the d...