So the real issue isn't whether a marketing person should come from sales - it's whether the marketing person understands that their job is to actually help sell things. My definition of marketing is "profitably solving customer problems" so - baked in there - is understanding the customer and ge...
1. Select Advertising Platform. 2. Define your Goals. 3. Research your Target Audience. 4. Do ALOT of Research. 5. Have a Pros & Cons Lists. 6. Get a group of people you can trust/rely on to comment their TRUTHFUL thoughts about your Advertisement. 7. Have a unique, fantastic, never been seen rel...
Start today. Do small spends every day. Test. Test. Test. Keep what works (produces profit).
I own / operate physical therapy clinics in the Denver Metro area and have been effectively generating leads and generating new patients online for the last 3 years. And the cost of acquisition is surprisingly low (from as little as $0 if you do some of the things in-house to less than $100 for t...
As a general rule, you want to be offering the loans brokering just at the point where business buyers are looking for them. At what stage would that be? Just after they have written a business plan? When they're ready to expand their business? Supposing it was the business plan stage. You coul...
You could try pivoting the product to help individuals that need to use foreign freelancers to have their app developed, because they don't have enough money to pay a local developer, and they can't find a technical co-founder. This is actually a very common problem. Working with foreign freela...
There is no simple answer to that. Each market has its own hurdles and own benefits. Market reasearch is the key to understand the market. Customers on a whole gets attracted to better products , quality products , unique and product that is giving a solution, ofcourse affordability cannot be ru...
Impressions typically refer to the number of views or visits your profile or page received during a certain time period. For example, I received a few hundred impressions on my Clarity profile this past month, but as you may also see I don't get calls, that's because people email me or google me ...
You could look at views to each slideshare to determine which pieces of content are most popular/resonating best with your audience, but the key metric here is really the number of demo requests you generate from this channel. You can include a different tracking token in each slideshare link tha...
While you've created a good amount of content on your Kickstarter campaign, your website is lacking severely in it. With that in mind, when it comes to your website I'd propose focusing on these two main goals: 1) Increase lead generation through your website. 2) Engage more with your current (...