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Results for: Product Strategy

here is my simple advice which should save you a lot of time and money. your journey should start identifying whether or not you have a problem worth solving. Most of your issues, assumptions, solution you put forward is irrelevant until you have done this. Don't get me wrong, your idea is sound...

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Hi Heavily depends on you payback time for customer (how long in months it takes you to get money back invested in acquiring them). If it is more than 12 months than you have to work on reducing the cost of acquisition. Without lowering the cost (and lowering the payback time) the growth wthout ...

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Are you looking at this subject from a marketing or management of growth point of view? In other words are you asking how to grow or how to manage and track growth? Michael michaelirvin.net

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If you have a substantial community, it's just a matter of sharing the same content (depending on the social media platform) with a different approach and see what they react to. You shouldn't focus that much on research but to see what get people to convert into users or clients. The reality...

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These are tough questions. It may be possible to hire third party marketing companies that would be able to do some testing for you to give you the metrics, but most likely the best option would be to do the testing in house. I think that you would need to set up a few of these alternative sampli...

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I think my question would be have you looked back into the strategy of physical rewards for health motivation? Rather than recommend services offering gym discounts, health supplement discounts etc. I'd rather go back into the reasons why you want to offer rewards in the first place. From most i...

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This is a common challenge for e-commerce brands. Amazon sales can quickly grow and account for an excessive percentage of total revenue leading to concentration risk. So diversifying your revenue sources is important but not always easy to accomplish. If you're operating your own e-commerce web...

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Hello, I'm sure everyone has their own approach but in my opinion, not taking orders when there is an obvious demand is ludicrous - BUT there is a way to do it properly to maximize the "hype". Gaining followers on social media is not as powerful as gaining actual potential buyers. What I would r...

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TALK TO THEM. No one cares about your product. I don't say that meanly. No one cares about MY products, either. I'm saying it to make a jarring point. You know what they DO care about? Things they they make, or already sell, that are making them most of the money they bring in NOW. And your ...

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Hello! You need to consider where UI and UX come in and why. Typically, by the time UI/UX is designed and then reviewed a range of activities must've taken place, e.g.: (1) Someone defined the proposition, product or service which the UI/UX is supposed to satisfy. (2) Someone created a project a...

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