Pre-orders are always great for testing demand, eliciting end-user feedback and even generating a little revenue! You just have to be sure that you can fulfill whatever product or service the customer is paying for, beta or otherwise. Relative to b2b vs. b2c, I can't really speak to that based on...
depends on the market, so it's IMPOSSIBLE to advise the correct approach/choice in this question. However, I'd lean towards a desktop/web app for anything that is trying to accomplish 'platform' level mechanics.... most noobs will use the term platform and app interchangeably but there is a huge ...
Did you try Google Trends? You can see if people are looking for the product you're looking to sell. You also have an option to run a Survey. Survey Monkey is probably the best. You can pay and and see the results at the end. But most importantly, what's your differentiator? Are you offering som...
It's best to keep everything in a single company to start with. Before going further with my answer, I'm compelled to tell you that launching multiple products *rarely* works and unless you have very significant prior success, most investors will take interpret diversification as a very negative...
Perhaps. You have to consider how your product is used and how the users will sensorially interact with it. If you have a website, for example, you could probably assume similar US and UK usability -- but now consider layout for Semitic languages which are read right-to-left -- or consider ideog...
I recommend you do some A/B (or "Split") testing. Choose a sample of your audience and market the product at $0.99. Market the same product to another group at $5. We expect that the lower price option will sell more, but we don't know until we experiment. In my experience, sometimes a lower pri...
You need to have a marketing plan.. Define your market segment and see how to reach them. SEO / SMM / your blog interaction , ads in newspapers or on the streets, or newsletters ... etc. All depends on the target segment.. If you want to share more details about your project, I can help wit...
Good luck! Forget about SEO. This is just a temporary improvement. Not worth your effort right now specially if you have to pay. If is free, take it as long as it doesn't distract you with "useless busy" work. Focus on the emails. This has huge upside potential!! A video is a powerful tool th...
Hello, I'm sure everyone has their own approach but in my opinion, not taking orders when there is an obvious demand is ludicrous - BUT there is a way to do it properly to maximize the "hype". Gaining followers on social media is not as powerful as gaining actual potential buyers. What I would r...
I know Vistaprint has/had a design platform that you can integrate into a larger website. I think it has a monthly fee. Hope that helps! Ken Clark Coach, consultant and therapist to entrepreneurs