Quora to show subject matter expertise and 'nurture' your relationship with cold leads to generate more educated and eager signups. We did an episode on Quora marketing: (https://anchor.fm/marketing-automation/episodes/A-Quick-Intro-To-Quora-Marketing---General-Strategy-e1vlpr/a-a4noru) https...
Good question. 6% churn per month on $5M is $300,000. Seems like a lot of money to me without even knowing your cost of customer acquisition. It's like trying to fill a leaking bucket. A little uptick in churn rate will have a HUGE NEGATIVE impact on your valuation: you reduce your LTV and ARPA w...
You're throwing the word strategy too much I think and referring to it wrong. -Wordpress is a great platform to create websites, and is hardly a negative as far as SEO goes. Although it is a good thing that you realize the possible implications and postponed development until you have a plan in ...
Depends. If the order is a few thousand dollars, you should have it setup to let them wire you the money or even checks (if the company is in the US). Normally, for products up to $2K, companies take care of it with credit card. For higher products, you should encourage them to contact you. If ...
"What type of car should I buy?" As you can imagine, the answer to this question is highly dependent upon a number of factors. Similarly, you're asking some very specific questions. I anticipate that a number of experts here would love to help you with answering with specific questions -- but t...
Yes, my agency uses 4-5 freelancers at any given time. We create marketing and social strategy plans for freelancers, consultants, and experts. I'm happy to connect, if you'd like. Best of luck, -Shaun
Here are some tips: 1) Start with a short 1 sentence intro. 2) Get right to the point quickly in a clear and easy to understand way. Eliminate all long winded and/or confusing language. 3) Most people will be very wary of clicking links in a cold-call email. Partially because it would take tim...
First off, always good to see more and more tech companies in Europe. Berlin is producing a lot of great startups. Your geo-location isn't nearly as relevant as: - Your stage (Seed round) - Age (1 year?) - Pre-revenue or post (post) - Business model (B2B SaaS) - Vertical (Hardware) While plent...
I've done both of these when I was fishing for SaaS business opportunities. To narrow down the niche market, identify the key departments, type of problem, and industry verticals of target companies. The users of your solution would benefit either from $$$ or productivity point of view. Then to...
This is the Billion $ question for which there could be a Billion answers. I can share my personal experiences based on some the mistakes I made during my early startup days (post 911). First, I am concerned that you have built an enterprise software solution without a 'First Customer' or even 'F...