There is a LOT to unpack here, and without knowing a lot more about your process, ideal client, the problem you're solving for them, it is hard to give a detailed and concise answer. But I'll give an "In general" one: Sales are often held up my a lack of accountability or the ability to make a ...
Yay, a question with some details! So the first thing I'd like you to think about is that despite "little business success" this business has somehow limped along for 4 years. How did that happen? Just enough cash coming in to get by? Loans? You need to find out how deep of a hole you're in, if ...
Tough question. Prior to 2008 it wasn't too bad but since 2012 especially finding commission-based reps has been difficult. In 2011 I created an agency for a management consulting firm. At that time I could still count on responses to ads. But in 2012 response was non-existent. I also hired com...
It sound to me that you will not be there for a long time. If the owner is not giving you any rights it is a clear sign.. Look like he/she needed a helping hand and that's what you did.. 1- This is not a fruitful relationship between you two and he is not committed to you.. You drove his busine...
Scaling with paid/cold traffic is a very different kind of beast. Depending on your paid traffic source their motivations and behavior is different than that of a house list or affiliate / JV traffic. Usually paid (cold) traffic is more difficult to convert with a $47 initial offer. I've had ...
It helps a great deal. Data analysis in sales and marketing is an integral part of digital marketing success. However, I would not dismiss the "PEOPLE FACTOR." Nothing can replace the human interaction for sales and marketing.
Like any other industry, these surgeons (and their staff) attend regular training. Many of them are coordinated through a regional training organization; contact them and offer to host a free training course on how bariatric surgeons and grow their practice through online marketing. I'd be happy...
That is simple. Meet with the people on your sales team and ask them what motivates them. Then build an incentive plan around what THEY TELL YOU will motivate them. That will also show that you care about what they think.
Hi, even if you hired a sales executive you would need to give them training on your product so they could effectively sell it. And even then the person would ideally need to know the best way to sell it, as not all sales executives are good at building the sales process itself. The idea thing f...