A business plan will give you a better idea. Map out revenues, costs, and margins for varying realistic range of business volumes and sales models. Do a 'what if' with than model. Analyze yourself and competitors deeply. An substantial scalable sustainable business margin is attainable even in l...
Option #1 (recommended): Use https://www.voiq.com/ and skip hiring someone. Option #2: Hire an SDR (right out of college, ex-athlete): and pay them an hourly rate as a consultant (3 month trial period). Pay them upon deals closing (commission % - the % will depend on your margins and the the ...
Remember newspapers? There were lots of them, weeklies, dailies, community, local shoppers, etc. Some are still around. Do you think these little individual media outlets had a strategy or sales force going after large Fortune 500 advertisers? Nope. They used a system of brokers and represen...
Instead of repeating the wisdom of others, I'll link to it below. Here is a great blog post on hiring your first salesperson: http://tomtunguz.com/when-to-hire-a-salesperson Also, Mark Suster has written a ton of great post on his blog about startup sales. http://www.bothsidesofthetable.com/o...
Source: I founded www.buyads.com and www.isocket.com, which powers the direct ad sales for the web's best sites (like TechCrunch, AOL, Microsoft, etc) We hand invited the publishers that join our market because, as your question suggests, there is some threshold between who should and should not...
Simple answers for simple problems - Three quick options that can be used solo or together. For Amazon, you have to get in the Buy Box on the product detail page. Also, having a high amount of positive feedback and the lowest price helps - as well as shipping out for Prime customers. 1. Ge...
The short answer is both. As an entrepreneur, 15 year seasoned professional sales consultant for 5 publically traded companies, and digital marketing strategist with Google's only global business partner, I can understand and respect the nature of your question. In the past, before the inter...
I produced a show for three seasons with a couple techie friends. Getting paid sponsorship usually requires numbers: demographics, viewership. The person making the sponsorship decision wants to know that the viewership is in sufficient quantity and the right age range, socio-economic status, et...
Hi! Congratulations on your impending US expansion! I'd love to provide a perspective if I may. I'm a UK citizen, SaaS expert, now living in the Bay Area. I'm also a member of the UK Government's new GBx initiative which is specifically designed to help provide support to UK companies expanding i...
Do you have any internal sales professionals? You should at LEAST have an internal sales director who sets the strategy for a sales force. Then you determine if the proper path is a contracted sales force. I've known companies that have used outside sales teams however NONE that have seen the typ...