The discipline of "sales enablement" has become a top priority for many enterprise businesses. Depending on the definition you embrace, the idea is that smart companies equip their customer-facing staff with the necessary buyer insights, narratives, and sales collateral/tools to engage in meanin...
I would start with some growth hacks to increase your sales without raising your costs that much. 1. Social media - provide valuable content related to your SAAS and the industry it targets. Build traction by showing case studies, customer reviews, how customers use your product and how it saves...
People hate calls. People hate emails. People hate mail. Do you really want your first impression to be that of an interloper and a pusher? Then again, most recipients aren't event going to look at what you send them. What is your niche? Office managers for private family healthcare providers i...
Your franchisor isn't helping out, huh? What kind of feedback have you gotten from them? Do they have a dedicated franchise success executive? Or a franchisee council to draw experience from? Your long term strategy is to raise the guest check average for each visit, and increase the frequency ...
I'd recommend attending trade shows and conferences focused on the tech industry. Another great option would be running a Facebook Ad campaign targeting organizations who best represent your ideal client. You can also try LinkedIn Sales Navigator and cold emails to cultivate your b2b leads. An...
I don't think this is a name that will receive many unsolicited bids, so you'd be best of identifying some potential buyer and setting a Buy Now price along with requesting offers.
You're describing the problem, it's setting, and your platform very vaguely. But from general principles, it's best to charge in the least noticeable way possible, so a % of the seller's commission would be the best method. That way it's invisible until a sale comes through, and even then, it o...
Hello, I've worked with many CMOs, Marketing Managers, Sales Directors, etc. selling enterprise software with or to these personas. The main topics that these folks will be interested in will be lead generation, revenue generation, team enablement, thought leadership, among others. For whichev...
First of all, it sounds like you have a great idea with a positive impact. To your question: Make sure to include a chat option in whatever page you have clicked-through from your PPC. In addition, what information are you able to capture on your landing page (that I presume clicks through)?...