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This depends on the nature of your business, the requirements on how to develop it and on the locations involved. I'm not aware of your case, but I'd suggest that you are starting in a familiar environment (UK?) and then work remotely from anywhere in the world. This means lesser risks (languag...

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I will give you two stories (both mine). It was 1999 and I was 15 years old. My mom's friend ask me to deliver some christmas cards. The reason was that there was a monopoly of mail delivery in my country and it was so expensive that it was worth it to pay a young kid to do it. I did it for her ...

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When you do the interview you can show a mind map to show what you can do for them, printed out step by step, laminated. Just how you can achieve their business goals. If they ask to keep this print out, you tell them no this is "propriety" to my business. (PROPRIETARY 1: one that possesses, o...

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It's not the number of people visiting your website, it's the number of people returning, that matters; especially when you are talking about online client experience. Consider yourself your client. What would you want? 1. Easy to reach services? 2. Clear design? 3. Your friends following the br...

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Paid traffic via Google AdWords will be your quickest/easiest option. Setup a couple of campaigns around highly-relevant and low-cost keywords. Target KW's that are very specific and you'll get them for less cost-per-click. (CPC) You can turn the funnel off as soon as you get enough users for te...

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A couple of quick notes to add on top of some good answers: 1. Have you done any blogging / writing around the concept? If so make sure you have google analytics on your site and you have demographics functionality turned on. You will get some good high level demographic info on who is interes...

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You have two choices: add the talent to manage the PR and marketing activities to your team or outsource it. A good source of names if you wish to outsource it can be found here https://www.startups.co/articles/top-crowdfunding-experts-consultants

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If you're asking about how to *start* spreading the word, my fear for you is that you haven't done sufficient customer development to validate the need for your app and inform your core product thesis. Failure to do so will almost always end-up in product failure. If this is the case, you might...

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More or less correct that in raising seed, that most companies that successfully raise, fall into two camps: either a conceptual raise (with little to no evidence) or a traction-raise. The conceptual raise is almost always easier but puts most emphasis on the founder(s) which means that without ...

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There are three questions here: - the strike price of the options - the market value of the company - how much those options are actually worth to the recipient 1. The strike price is the price people pay to exchange their options for shares. You can set any strike price you like: it's just a n...

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