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I never even thought about that question. I wonder what other people have to say about it. What app do you use on your phone to calculate discounts in stores? I understand that to find out the original cost you need to multiply the price at a discount by the percentage plus 1?

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B2B is much easier and more profitable. The pitch to help a business grow at an affordable price is much easier than having to spend on gaining customers trust/loyalty.

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I’ll take it as a given you are operating a “brick & mortar” construction (equipment rental) business and with this, allow me to propose a few “flexible” marketing moves, you may consider (online or offline): 1. PUBLICITY/PUBLIC RELATIONS - Online or social media write-ups; Offline publication w...

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There are many digital tools and platforms that allow healthcare facilities and organizations communicate with, monitor, and engage their patients even when they're not in the clinic.

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Divide your task in multiple steps. Then tackle each one individually. First, think on how the industry (in your case professional studio rental, but also production agency) is developing in the next years. Think of the context, competitors, new technologies (in video production - AI generated ...

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Baby goods and services are growing quite rapidly with owlets raising $24 million for their series B and with Momni the caresharing platform taking off both in Utah.

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It all begins with understanding who your best potential customers are. Spend some very focused time in determining not only who they are (moms; small business owners; homeowners; etc.) but want needs and desires they have. How will these align with your products or services? Also—talk to these...

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Listen to my interview with exit strategist Jock Purtle of Digital Exits here (no opt-in, simple download): https://www.mediafire.com/file/ufbe877j6qupun6/JockPurtleInterview.mp3

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I can think of a few ways to solve this problem but there's only one I really like. And that is because the truth of the solution is not out there in the marketplace, but here inside the mind of the contractor. What does this freelancer believe is "a lot of money"? That's your first and key que...

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