Figure out what your target audience's biggest pain points are. Compare search traffic for various keywords that relate to your business and product, and see which ones have the highest search volume. These will indicate their areas of struggle and exactly what they're looking for in a solution. ...
There are two steps. First, plot the addresses of the stores that carry your product (https://www.mapcustomizer.com/) Second, find optometrists near there (Yelp, Google, LinkedIn Advanced Search) In all honesty, it probably took you longer to write the question than it would to find what you're...
I've done this on a small scale for my product, but it worked nicely, and I learned some useful techniques. I'd be happy to talk with you about the process, and also answer any other startup questions you might have. Best of luck, Lee
As Seth Godin once said "If all your customers care about is price, its probably because you haven't given them anything else to care about!" Get those numbers on bad handling, shipping delays, lost packages and differentiate yourself from your competitors! Repackage what it is you do, in the wa...
Not necessarily. What's key is to build relationships with the organizations that work most closely with the munis and local leaders. Often times the money comes from them (i.e NGOs, local companies, social ent orgs). In some cases software can be piloted at low or no cost with muni leaders and f...
Seems to me that versatility is actually your greater selling point. Yes, you could concentrate on 1 niche problem that you solve over and over again for various clients. Advantage: That streamlined approach would be efficient in terms of presentation and actual work load. Disadvantage: By pro...
I am an investor and advisor and have been structuring deals like this for many years. You can provide equity in the parent if you do not spinoff, provided that the people you provide the equity to agree to it in advance and you comply with all existing shareholders agreements and securities laws...
I have some thoughts on this, that I hope could help you: Your traffic comes easy: Who doesn't want to make a million dollars in no time? But after jumping from your articles, people realize, that this is harder work than they thought. You are not just pushing product - you are asking people to...
Having sold SaaS applications for early stage startups and Fortune 500 companies, there's a lot of factors in play which determine if a SaaS product can "self-propagate" enough of its own leads to which $1M in revenue. There's several fundamental levels of analysis that need to be taken into acc...
It is all your decision because if you earn profit out of it people will praise you and if you earn loss people will criticize you. Your profile is great, I really love it as you have really earned so much in the business world is wonderful to read. Best practice product development processes ar...