At Some Point, Founders Become "Just Employees"by Wil SchroterAs Founders, we often give so much to our startup that eventually we become glorified employees.Continue
Smart Founders Stay in Customer Supportby Wil SchroterStaying in customer support gives us the information we need to continue to grow with our customers, not away from them.Continue
What Founders Learn From Growing up Brokeby Wil SchroterGrowing up broke sucks, but can be one of the most valuable assets to shape us as a Startup Founder. Continue
A Growth Marketing Stack for Startupsby Tristan GillenThe tools and software you use in your day-to-day sales and marketing are called Martech. This is an abbreviation of “marketing technology” and this is what you should know about how to stack it.Continue
What do We "Owe" Our Employees?by Wil SchroterEmployees are a key component in the livelihood of a startup. For all of the work they invest, what return should they rightfully expect on that effort?Continue
Using a "Safe Space" to Develop Diversityby Wil SchroterHow do we build a diverse culture at our startups if we haven't established a safe space to discuss our differences?Continue
Hey Founders — Here's how to take a Hint from Investorsby Wil SchroterWhen it comes to investors, if their answer isn't an enthusiastic "YES" — it's a "No." We as Founders need to be aware of the signals and take a hint.Continue
Hey Investors — Here's how to say "No" to usby Wil SchroterHow an investor says "No" to a Founder makes a BIG difference.Continue
Startup Careers: How to Create Career Paths at a Small Startupby Wil SchroterHaving a startup with a smaller staff, we have to lean in heavily on being the better alternative to a corporate career path, not a limitation of one.Continue
Retiring Early is a Broken Conceptby Wil SchroterRetiring isn't really our end goal, so we shouldn't aspire to it. What we really want is to shape our life the way we want it to be.Continue