When you say "2 platform app" are you referring to a multi-sided platform? or specifically a 2 sided marketplace? Like Uber that has a driver and a passenger? If this is the case I recommend you reading about multisided platforms — https://www.amazon.com.br/Matchmakers-New-Economics-Multisided-Platforms/dp/1633691721. Once you read it I will be glad to talk with you with this VIP link https://clarity.fm/mgalli/crack806-multisided but keep in mind I am not an expert, just a leaner too that can offer some little help.

Hey,
This is one of my areas of expertise and I field that I love helping with, but I would need to know more details in order to assist - for example: what service does the user get? What's the industry?
The usual models are freemium or subscription or regular online packages sales - but again, it all depends what you're offering and to who.
Let me know more details and I can try an assist.

I've successfully helped over 300 entrepreneurs, startups and businesses, and I would be happy to help you. After scheduling a call, please send me some background information so that I can prepare in advance - thus giving you maximum value for your money. Take a look at the great reviews I’ve received: https://clarity.fm/assafben-david

For the last 15 years I have been engaged in pricing IT services and products. Monetization of app is a y product of building a business plan for your services. we can connect for developing a business plan based on
a) Your costs for development of the app
b) your regular cost going forward in enhancing and maintaining the app
c) user base target of your app
d) building a revenue model that will ensure sustenance and growth

Monetize apps is done by many ad networks but if i'm to recommend you the it is probably Facebook snd admob

IIt depends on your market. Which side will gain the most from using the app? If you help one side to gain more income there is a perfect place to have monetization strategy implemented. It could be a fee for the payment transaction (if you process payments) or some payment for completed project/class/etc.

If there is no payment in place you might consider making another profile level for either users or providers, giving this level features they are willing to pay for. Something that helps them save time or get some income as a result. It’s hard to say without more details about the app.

I won’t bother with regular ads, unless you can have some kind of partnership deal related to your niche. For example, if it’s an app for tourists/guides you might get a partnership with one of the airline ticker aggregators. Think about companies who can benefit more from ads for your app audience.

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One popular app monetization strategy is to offer both free and paid versions of your app. The benefits with this strategy is two-fold. On the one hand, it provides a free option for users to experience the basic functionality of app at no cost. Another popular app monetization strategy is in-app purchases, or IAP. The app itself, and usually the basic features of the app, are free. In some cases, users can still get access to premium features or functionality without paying. If they are patient enough to wait for certain features to be unlocked or to engage with the app frequently enough, then they can use the app for free indefinitely. Some developers choose to create free apps with a subscription model. With this strategy, the app is made free to download with limited access to the content or services offered.
You can read more here: https://admob.google.com/home/resources/5-app-monetization-strategies-to-grow-and-monetize-your-app/
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For app developers, monetization is an incredibly important way of generating revenue without funding. It can also be incredibly effective given the number of time users spend on mobile apps every day. Most commonly used monetization models to run a commercial center. I'll show how the most recognizable marketplace apps with user/provider, such as Etsy, eBay, Airbnb, Upwork, and others, successfully simply meant these strategies. We likewise trust that our recommendation will assist you in picking the correct income model for your foundation. For detailed information, you can refer to my blog https://techwink.net/blog/how-to-successfully-monetize-your-online-marketplace.

I've successfully helped over hundreds of entrepreneurs, startups, and businesses, and I would be happy to help you. Please send me more information before scheduling a call - so I can give you maximum value for your money. Take a look at the great reviews I’ve received: https://clarity.fm/ripul.chhabra