No. The only way this could work is by outsourcing the people to other companies. But this would change the business you're in and you might as well just outsource the department to a company who does this already. If recommend reading a book called "The Goal" - it explains things better than me.
I hate to be "that guy," but I'm gonna say, "it depends." What I mean by this is it is highly subjective to the market you are in and the target you're going after. However, with that being said, let me share a few of my favorite growth-hacky-type ideas that you might want to consider using to g...
Great business! Why isn't sustainable? This is a great business model! Business dev and sales are often (if not always) the same thing. What you need is to hire cold callers, hire one or two sales people team and pay based on commission or base plus commission so that it saves you some money....
Who do you have the better relationship with? If you know the marketing director, then by all means go for it directly. If you go through the agency, just make sure they have buy in and will be a champion of the idea. If not, then they may not be able to push it through anyway.
Depending on the advertising platform and your budget, you can run multiple highly targeted campaigns at the same time. The more targeted your campaigns the more profitable they will be. For example, Campaign A can target only those in US, while Campaign B, can targeted only those in Australia. E...
I think you are looking for a small button to go alongside Facebook and LinkedIn? Great idea! While this is not an official answer, I would think you could create a button that links to your clarity profile and add it to your site, ie, "Find me on Clarity," depending upon your technical expertise.
Putting aside the legal question for the moment, here's a bigger problem I think you will be facing: Of what benefit will users or advertisers have for this service? As I current understand what you are doing, this is asking to be abused on multiple angles. First, it only benefits advertisers ...
Just do it! No, seriously, I'd not recommend to talk to someone, because it basically is more a thing of getting to know the interface and the quirks of doing x and y. I'd neither advise someone to start using a 3rd party if you do have someone who can invest a bit time to learn the platform. H...
Join an incubator program. Many of them have direct connects with media outlets and global news stations. If you are on the West Coast, I recommend, www.desarrollode.org or 500 start ups.
In my experience, starting out testing one against the other is ideal (i.e. running campaigns on each and seeing which performs better). It's also important to look at what your immediate and long term goals are for the spend. Are you trying to sell them something now, keep them engaged for a l...