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You could try a "widget" on the lawyer's site which facilitates getting generic questions answered for free. The idea being that in each practice area, there might be a handful of questions that they get asked frequently, and would commit to answering one-time. It could be used to qualify the...

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Very interesting concept - I could see how parents would certainly gravitate towards a feature like this. So, freemium apps, models, features are quite common of course and people have grown accustomed to most applications or platforms at least offering a trial period (as you do.) But, if you w...

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There are a number of best practices -- and, generally, they are universal regardless of your product or service. The one that I would stress above all others is: Understand Your Customer. That is, resist the temptation to "jump in and build something", take some time to interview prospective c...

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Still gather cash flow generating assets for your mom business; such as mortgages, bonds, and other types of debt/s and repackage them into discrete classes based on the level of credit risk assumed by you as an investor. Then you can help your mom get her business publicly trade.

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Hello, I've built and integrated with countless payment processors in my time, including the usual Stripe, PayPal and Braintree managed processors as well as direct banking integrations (HSBC, RBS etc) and I've also worked at indirect competitors of AirBnB and the key to getting the process to ...

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Great question, I've dealt with this exact same issue. I've found the best way to look at this problem is by analyzing the problem you are solving for this "lighthouse." Is this something they would build anyway? If so, how much would it cost? Anything less than that is probably a win for them. I...

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I have participated in marketplaces that charge for access (subscription fee) and ones that do per transaction charges. I have found that I prefer the per transaction charges as I am essentially paying a commission for the lead / opportunity, which is much more palatable. I have worked with platf...

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Thank you for asking your question here on Clarity. The healthy discussion will also benefit many members of the community. The first company that I built and successfully sold, a BBS turned ISP (aka "Internet Service Provider", more here: http://www.linkedin.com/in/exitcoach), was indeed a "rad...

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To formulate a strategy that is a match for the outcome you are trying to accomplish we would have to further understand your business model, the issues you are encountering, and many other business specific questions. I would love to help and talk further about this.

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There are so many possibilities that come to mind, without knowing a lot more about what has lead you to this point, it is hard to offer any actionable advice. The first place I would start investigating is the top of your sales funnel. Are you getting students? Are they just not converting? Are...

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