Unfortunately, there is no best way. It all varies by your goals, the funnel required to get people to the conversion and the value of each attribution. This type of modeling takes time to establish and generally will only come through experience of analyzing the data of visitors going through th...
Value based pricing is neither about being cheap, nor about the kind of product/service. The value potential of $3.99 will depend upon the quality of output that the product/service provides, irrespective of the categories mentioned by you. Ideal way should be to benchmark your product/service co...
Quickest way to drive traffic is either Google Adwords (SEM) or Facebook Ads, however, with a limited budget you can't guarantee sales (you will be paying per click). This is also a great place to test different copy, images, or audiences to see what works best for your website. A great way to ...
There are three main models. Firstly, reciprocity, we recommend clients to your agency to partner with and the agency recommend clients back to buy your service. The value exchange needs to be equal, but when this works it usually forms the strongest of strategic partnerships. Secondly, there is ...
Regardless of your industry or product, we all want to increase the amount of traffic to our website. Right? After all, more visitors usually means more sales. The easiest way to increase website visitors is to pay-to-play. You can buy ads on social media platforms like Facebook, LinkedIn, Twitt...
10,000 email address is a good number. You can target them through multiple ways. You can upload the entire list along with first name, last name, location, contact number(if available), email id etc. on Facebook and can target them through Facebook and Instagram. The same can be implemented thro...
This kind of problems a lot of companies face but obviously there is a solution. Although, it would involve huge amount of patience and dedicated efforts but result is guaranteed. Intensive use of LinkedIn is the best bet instead of focusing on keywords. A lot of people do use LinkedIn but their ...
In order to even attempt to answer your question and a person would need a deep understanding of your business, the services/products offered, your business model, and maybe most importantly your market. And in my opinion discovering a powerful and effective USP can be one of the most valuable a...
Hi This is a good question. I think that the best use of your old email list depends on "how" you got the emails + "why" people gave them to you (at the time). Examples: did they buy a product? Sign up to a newsletter? Contact you? Based on "how"/"why" you got the emails, you can then reach ou...
Quick summary answer: You must promote this using direct mail to businesses who are in the right geographic region to take advantage. Buy or rent lists from: Chamber of commerce, local business association, local council rates payers etc. Also find organizations that have mailing lists and agre...