yes, i know... a very great website where you can find hundreds of documents on any topic for free, but for that buy my consultancy service for 1 minute.
I've been working with information products and online masterclasses for close to a decade now. You basically have a few options: 1. Host it yourself. 2. Host it on YouTube. 3. Host it on a MOOC, Udemy or something similar. The big differences between the 3 are pricing, control and setup. Pric...
> sales (converting visitors into buyers) > marketing (getting noticed, bringing interested people to the point of having a buying conversation with you; includes everything from email campaigns to events) > display design (merchandising, eg. water bottles) > training/coaching (how you run a clas...
There are a lot of things to keep in mind that would make this answer REALLY long. But, one of the most important is simply to remember your audience. As educators, we tend to get caught up in scholarly jargon and forget the simplicity that we need to reach our audience sometimes. Also, be spe...
I work at Long Island University in NY. You should start by reaching out to local universities and requesting their criteria for providing credit for continuing education courses. The incentive for most colleges is to offer the course on their campus, collect tuition for each class, and gain camp...
Where? The world is a big place. Short answer, conferences are not that useful unless you are on a panel/speaking etc. Recommend you focus on building grass roots. Conferences can be a part of it, but how you do conferences matters, otherwise is an expensive use of cash.
I would invest in Instagram advertising. Your target market uses Instagram heavily, so this will be an effective use of advertising dollars. Any kind of social media advertising will get you exposure with these age groups. You might set up a twitter account if you haven't already. You can promot...
depending you target education application (medtech, mechtech, early stage....) and age i would consider for example Gamar/Rovio/ThingLink (angry births guys) and for other Alchemy/discoveryVR. For resources i would recommend FBdesign,VRTO,github if you code .Let me know if you need more
If I was you I would contact the guys from Altschool that just started one, and can probably help you with it. Contact on Twitter @rubenharris he can probably help you.
Keep asking great questions and focusing on fixing the issues and you'll get there! Video needs some innovation to become more accessible - you're on an interesting path! Upon visiting the site - I'm not surprised that this is an issue. You are doing very little to illustrate how your product de...