I'd recommend both. That's what I've done, and I've never hurt for work. The thing is, many marketers offer lots of ideas, but are unable to implement the solutions. This means that a client has to hire a marketing consultant to create a plan, and THEN hire a designer/developer/etc. to actually ...
I would set up a simple referral fee agreement. This could be 15% on the overall billing paid out the moment the client pays the market entry consultancy. You may want to include a clause that all recurring business should also attract a referral fee. Consulting assignments with new clients nor...
A great concept is to trust no one! But it depends on your idea, as to what can be stolen and how to safeguard it. We are dealing with an extremely delicate situation right now, where we are selling the "concept", without giving away the technical details that would compromise the sensitive inf...
Lock yourself in your home this weekend and spend every hour possible on YouTube learning how to use a particular type of software commonly used by ecommerce companies (eg. Kiss Metrics, CrazyEgg, Click Tales, Google Analytics, Google Conversion Optimizer, Google Tag Manager, etc...). The goal i...
It depends on what type of online business you want to run. For selling online (physical or digital products), you need to figure out your audience first, and then find or create products, that will sell. Also consider how you will get paid - living in Egypt may put restrictions on money transf...
Hi This is a classic market place SaaS (Software as a Service) and the classic answer for getting both sides is quality content, quality marketing, and word of mouth (which you'll get once you provide quality service). The key issue, BEFORE you think about how to get them to your platform is to ...
A few ideas: - Copywriting for their blog - Email marketing - PPC Ad creative - Basic accounting / invoicing - PowerPoint / Keynote creation - Social media scheduling - Email / social media customer service - Outreach - Guest blogging / writing - LinkedIn networking Using your chef example, thi...
Consider instead where a $2500 price point puts you. I use a selling technique called Monetizing The Problem, and in that process I get the prospect to calculate the size of their problem. Then I charge 5-10% of that figure. There's never any resistance, because they see where the number comes f...
This is a tricky question, because it's very difficult for a consultant or PR firm to get major press like this for a startup unless the startup has an amazing, innovative product, is doing something so incredible that it has to be talked about, or has a fantastic story behind it. A PR firm is ...
I would google bunch of SEO related keywords (like "how to rank high on Google" or something like that).. see who pops up in the SERPs. If SEO people/company can't SEO themselves.. that tells you a lot about them. You don't take diet tips from overweight people. You don't take investment tips ...