Don't start with the KPIs, start with the responsibilities. Think of everybody in your business and list out what your performance expectations are of each person. Then determine how you will know if those expectations have been met: what are the outcomes you will track for each. Those are you...
Hi, Although I've helped many SaaS startups, your question is a bit too general to give an educated answer, because it really depends on the type of service you are providing, the niche' you're targeting, the clientele, country, etc. For example, launching a SaaS product for B2B isn't the same a...
The highest-impact growth marketing tactics for a B2B SaaS startup with zero customers is often direct outreach. When you're at a point where you don't have customer validation, it's incredibly hard to get useful data from very small amounts of traffic. So in a zero customer state, your highes...
I have had at least half a dozen clients ask me this and build analysis for them around this specific topic in the last year alone. The answer largely depends on the circumstances (funding, time to market required, reliability of the platform provider etc). But it is a dilemma that many founder...
I would say don't let the revenue be your deciding factor. Build the idea that you enjoy the most. If you'd really like to try both then go for it. Just be careful to validate your SaaS business idea early and often, as it can easily become a much more complex project than what it sounds like yo...
It depends on a number of factors but I'd boil it down to two key things to start: 1) What is your real cost to provide a free plan or trial? 2) Who exactly is your customer and what are they used to paying and who and how do they pay today? When you say "online workforce marketplace" it sounds ...
This isn't something I've done personally, and I'm not the right guy to walk you through it. But it should be possible. Online I see some public discussion about how to do such things with Microsoft Rewrite and IIS. Apart from URL rewriting, by using host headers, you can even allow white-labe...
Hi! Congratulations on your impending US expansion! I'd love to provide a perspective if I may. I'm a UK citizen, SaaS expert, now living in the Bay Area. I'm also a member of the UK Government's new GBx initiative which is specifically designed to help provide support to UK companies expanding i...
Yes, I did exactly that a few years back. A friend of mien and I launched a site with minimal functionality that was really just a landing page. We offered the opportunity to pre-buy a year's subscription to the service by allowing users to set their own pricing. Within the first 24 hours of t...
Hi. I'm a Business Intelligence consultant with most of my customers being call centers. There are definitely guidelines you can apply but it will be based on several factors. Your question references ratios, which I assume means you would like to know how many agents per customer. That number...