In any business to business sales situation, you need to evaluate who is involved in the decision chain that leads to a purchase. Typically, there are at least three parties involved. These are: Your Champion, who noticed your product, and decided it would be a great fit for his organization. Th...
It's not foolish, but it's going to be extremely hard to pull it off. I would consider starting with a beta program so you can have some paid clients to pay for the company's expenses. After you have some traction, you can raise a seed round.
I think the closest I know of to what you're describing is Influitive. Influitive is SaaS software for advocate engagement, including discussion forums. They have a widget that can extend their experience into your app or website.
There are no real "hacks" to reaching customers. It's just a bunch of hard work -- in 4 real steps: 1. Strategy -- identify what makes you unique / how you drive unique value to that "dream client" 2. Process -- put in place the steps to email / call / connect with them 3. Tools -- use smart to...
Recently launched Subleger http://subledger.com/ is trying to do some or all of what you describe. It doesn't mean that there isn't room for others but consider that many early-stage companies don't have complex revenue in-flow so the core of what you're describing (converting or merging income ...