Likely you won't like my thoughts about this. When I give talks about business bootstrapping, I suggest people only work ideas which meet my "Sunset Rule". Sunset Rule - You should be able to go from idea to first sale, before sunset, or best consider other ideas. This also relates to your MVP...
Hi: Sounds cool. Not clear on your target export markets, but some things to consider: 1. Identify your optimal customer and the problem you're resolving for that customer. Quality? Cost? Availability? 2. Research the pathways your product has to get into that optimal customer's hands. Wholesaler...
A way that you can help your team is to communicate expectations clearly and early. This includes team meetings, how you work together, and 1-2-1s with managers to see how everything is going. It’s important that managers or team leaders have clearly communicated with their team what project mile...
There are a few ways you can go about doing this. The first way is to get your business into trade shows and do some old school marketing. More exposure for your company only increases your chances of getting in with a big company. Ideally there will be a buyer for home depot. In case you did not...
Value based pricing is neither about being cheap, nor about the kind of product/service. The value potential of $3.99 will depend upon the quality of output that the product/service provides, irrespective of the categories mentioned by you. Ideal way should be to benchmark your product/service co...
It can depend on the type of book and goal for your book. But the strategies I know of working and that have worked for me. Involved building an audience of your own and leveraging other peoples audiences. So if you don't have an audience go through and find the thought leaders and personalitie...
Hello! Thank you for reaching out to us here, I launched a consulting business almost 10 years ago to leverage my Masters in Strategy and experience with several successful startups. I merged business coaching with marketing and for the past 9 years have been helping small-large organizations glo...
Build a great product and get some early traction. Assemble a top-notch term of co-founders. Understand your space like nobody else. Be good at telling a great story and communicating your vision.
I've attended this class in-person and the video version of Michael Dearing's class on pricing is great. You can see it here: http://vimeopro.com/harrisonmetalshorts/pricing If you haven't already done so, I'd carefully study the effectiveness and uptake of "premium" services already offered by...
I'd ask Rocco Baldassarre. He is the best online marketing consultant I've ever seen and can surely give you concrete advice. Said that, my advice would be a) your own e-commerce store so you can drive traffic to it without losing money on commissions b) learn from best selling products (you ca...